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October 15, 2024Michigan/Pennsylvania/Wisconsin – A new 30-second digital ad featuring older union members and retirees, making the case for Kamala Harris over Donald Trump, has launched on streaming and digital channels in Michigan, Pennsylvania, and Wisconsin. The ad will reach more than 2 million voters, primarily older women and union households.
The ad, called “Blue Wall For Us,” features older voters speaking directly to camera about Trump’s tax cuts for the wealthiest Americans and the loss of manufacturing jobs when he was president, compared to Harris’ plans to take on wealthy corporations and drug corporations and to lower costs for people like them.
“The voters who see this digital and streaming ad are very likely to be the ones who decide this election,” said Richard Fiesta, an expert on retirement security issues and Treasurer of Retired Americans PAC. “The themes and issues raised in this ad are top priorities for persuadable voters in this demographic group.”
“Retired Americans PAC is the only Democratic-leaning group focused on persuading and mobilizing this segment of the electorate,” added Fiesta. “We believe that older voters, who are the most likely to turn out, need to know the facts so they can vote for the candidate who will look out for their interests.”
The 30-second spot is paid for by Retired Americans PAC, the independent political arm of the Alliance for Retired Americans.
In addition to “Blue Wall for Us,” Retired Americans PAC is currently running independent expenditure ad campaigns in the Michigan Senate race, AZ-01, AZ-06, MI-07, PA-07, and PA-10.
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Retired Americans PAC works to elect candidates who are committed to strengthening retirement security, protecting the interests of older Americans and defeating those who have taken positions that would harm older Americans.
Paid for by Retired Americans PAC. Not authorized by any candidate or candidate’s committee.